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Competências
Experiência
Marketing Manager
PROART Saudi
2023-08 -
Developed and maintained brand identity across all channels, ensuring consistent messaging and visual standards. Created annual and quarterly marketing plans aligned with business objectives, product launches and sales targets. Led end‑to‑end marketing campaigns (digital, social, offline, events) from concept to execution and performance analysis, using SEO, SEM, social media advertising and email marketing to boost traffic and conversions. Managed the marketing budget, tracked KPIs and produced monthly performance reports to optimise ROI. Coordinated closely with sales, product and creative teams to support launches and client communications.
Business Development Manager
PRO Marine Factory
2020-05 - 2023-06
Identified and evaluated new export markets for small boats across the GCC and Europe, conducting market research on demand trends, competitor offerings and regulatory requirements. Developed market entry strategies and annual export growth plans, building and managing relationships with international distributors, dealers, marinas and government buyers. Negotiated contracts, pricing structures and long‑term supply agreements, achieving export sales targets and expanding the company’s global footprint. Represented the company at international boat shows and marine exhibitions to generate leads and strengthen brand presence.
Sales and Marketing Manager
Palm Hills Development
2014-01 - 2020-03
Designed and executed sales strategies for residential, commercial and mixed‑use projects, leading and training a sales team to meet monthly and annual targets. Managed the full sales cycle from lead generation and client qualification to negotiations and deal closing, while maintaining strong relationships with brokers, corporate clients and key partners. Monitored sales performance, pipeline status and conversion rates, preparing weekly and monthly reports for senior management. Ensured compliance with pricing policies, payment plans and internal sales procedures.
Sponsorship Account Manager
Coca‑Cola Egypt
2006-01 - 2013-12
Led planning and execution of sponsorship activations across events, retail, digital and experiential channels, developing concepts that drove consumer engagement and reinforced brand positioning. Coordinated with creative, digital and media teams to amplify sponsorships across all touchpoints. Managed on‑ground execution at events, festivals, sports matches and partner venues, ensuring flawless delivery and measurable impact.
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